Research Papers/Reports on Advertising

For those publications marked with an , you can order hard copies for a nominal fee by filling out our online Order Form.

While we have and continue to accumulate publications and references from a broad range of sources, we also welcome any suggested additions to the list.

The Effectiveness of Regulating Alcohol Advertising: Policies and Public Health [PDF, 148kb], Rebecca Fortin and Benjamin Rempel, Prepared for Association to Reduce Alcohol Promotion in Ontario, November, 2005.

• L'efficacité de la réglementation de la publicité pour les boissons alcoolisées: politiques et santé publique [PDF, 218kb]

Global Alcohol Marketing and Youth - Public Health Perspectives, Journal of Public Health Policy, Vol. 26, No. 3, September, 2005.

Youth and Alcohol Media Literature Review [PDF, 239kb] arising from the Risky Drinking Un-Conference held June 26-28, 2005.

Alcohol Promotion and the Marketing Industry: Trends, Tactics, and Public Health, Julie A. Novak, York University, prepared for ARAPO, September 2004

Under the Influence? The Impact of Alcohol Advertising on Youth, Diane McKenzie, Policy and Program Analyst, February 2000

Tobacco & Alcohol Use in G-Rated Children's Animated Films, Journal of American Medical Association, Mar. 24, 1999

Alcohol Advertising Targeted at Youth on the Internet: An Update, Center for Media Education, U.S.A., Dec. 1998

Alcohol and the Media Research Summaries, Trauma Foundation, USA

Alcohol Advertising Research Initiatives, Alcohol & Public Health Research Unit, New Zealand

Executive Summary: DOUBLE DIP - The Simultaneous Decline of Alcohol Advertising and Alcohol Problems in the United States, G. A. Hacker and L. A. Stuart, CSPI, U.S.A., June 1995